David Franciscus is 28 years old and his production company is currently producing two movies and two TV series. Recognising his remarkable success at such a young age, the Mail and Guardian has named him as one of their Top 200, in the category of Film and Media.
David says that, coming from a mixed-race background, he never felt like he belonged but it was in film that he found his voice. His love for the cinema led him to study for a National Diploma in Film and Video Technology, Media, Informatics and Design. It is here where he started getting actively involved in the business by assisting the directors of local and international TV commercials. He also made the Dean’s List but his success however, was still far away.
In 2012, after 3 years of studying, David went to the US where he completed an Associate’s degree in Design and Visual Communications at the Madison Area Technical College. It was also here that he volunteered at the local community radio station, covering stories in the Madison area, which included former US President Barrack Obama’s campaign visit to the area. He returned to South Africa at the end of 2014, which is when his journey to success started.
Now, things didn’t come easy to David. It might seem like he was just a golden boy that got lucky, but luck had nothing to do with it. David might seem like a quiet, shy person, but when it comes to business, he is a mover and a shaker. He volunteers where he needs to volunteer, goes to directors to offer his services, walks the street handing out pamphlets and putting up posters, talks to potential investors and he faces failure head-on, by trying again. He is also a bit of a serial entrepreneur.
From 2013 to 2015, David started 5 companies, 4 of which were online ventures. These 4 included a jobs website, an online market, an online furniture store and an online fashion store. Of course, these ventures did not go anywhere but as was noted before, David does not give up.
It was with his 5th company, Protagonist, that he finally managed to get it right. Started in 2014, the company employs 7 fulltime staff and in addition the movies and series, also does several TV commercials.
In 2015, a year after he started his company, David won a Silver Loerie award and a Cannes Whale Tale award for the first commercial he produced and directed. Last year he won a Gold Loerie for being Brand SA’s 2018 Young Creative.
Right now, he is just putting the finishing touches on a short comedy film called Open Mike Knight, and he is also busy planning an entrepreneurial reality show. It is however the commercials that mostly pays the bills, but these help him fund his bigger ‘passion’ projects which include a horror and a sci-fi movie.
David says that his motivation right now is to make films that will inspire everyone to “reach higher, live consciously and to be kinder to one another.” He also feels that film is an important means of recording personal histories. Says David, “I’m passionate about telling stories because I believe the ability to record memories, biologically speaking, makes … life worth living.”
Source(s): Edited from a story on the Mail and Guardian website, other.
Note: Each year, the Mail and Guardians asks the public to nominate the most remarkable young people between the ages of 18 and 35. This year, they received 6000 nominations and out of these, only 200 were chosen. These young people are considered the best of the best and many have gone on to make significant strides in their respective fields.